DESIGN FIND: ANALOG WOOD & LEATHER WATCHES BY LORENZO BUFFA
Lorenzo Buffa, founder of the Analog Watch Co. has designed what we’re now referring to as a hipster trapping… how could it not be? It’s got all the markings of things we self-confessed hipsters love about a design and its designer.
His Carpenter Collection features four timepieces each with a strikingly different combination of woods: Makore & Red Sanders, Silverheart & Maple, Teak and Bamboo and Leather & Blackwood. These androgynous timepieces are sleek and light in their seemingly impossible combination of wood & leather. Their flexible soft leather straps are covered in the wood veneers making for a clean seamless look – lets not forget to mention the watches are 90% biodegradable. No small feat, that is unless you hold a degree in Industrial Design from the University of The Arts in Philadelphia – which Buffa does.
But in all seriousness…we love it for its pull on a natural aesthetic. There’s no in your face branding, no clunky numbers on the face. It’s the kind of watch that garners attention for it’s simplicity & sustainability – that makes it that make it our must have accessory.
*Analog is running a Kickstarter campaign right now to help them manufacture the Carpenter Collection. Last time I checked they’d reached their goal. But supporters still have a great opportunity to get one of first watches off the production line at a much cheaper cost than they’ll be retailing for later on. Plus, according to Buffa, the extra donations will go towards a higher quality package and the ability to start development on a new line.
Back the project today! $85 price till November 10th!
Full set price lowered! Jump in before the campaign ends November 10th!
Wardrobe Wednesday: Wood Grain
Philadelphia-based Analog Watch Co. is introducing the first ever line of watches design with a truly soft and flexible wooden strap. Founder Lorenzo Buffa, inspired by the mountainous region of Pennsylvania, set out to make a gender neutral design that highlights the beauty of simple woodgrain. To be one of the first to get in on The Carpenter Collection by Analog, check out their campaign over at Kickstarter.
We’ve presented his designs with two late 19th century woodgrain-inspired designs from our swatch collection. We love how the layering of woodgrain in the above plaid creates a moire effect, and the planks are just too quirky.
Love this write up and comparison on the design centers page!
Early prototypes! www.analogwatchco.com
Some of our early efforts to refine the structure of the watch body and back casing! www.analogwatchco.com
These are some of our early prototypes! www.analogwatchco.com